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Life Coach

Take Charge of Your Money, Make Waves in the World

Tired of Asset-Hungry Financial Planners?

Do you value financial planning but can't stand those advisers who see your assets as their personal fee buffet? Yeah, us too. Check out how the Financial Life Coach changes the game!


By aligning with the M-Power Movement, the Academy of Life Planning demonstrates its unwavering commitment to financial empowerment. This partnership enhances our mission to provide comprehensive planning services, education, and tools, enabling individuals to take control of their financial futures. We believe in fostering a fairer society where financial knowledge is accessible to all, breaking down the barriers of traditional financial services. Together, we are redefining excellence and trust in the financial planning industry. Join us in this transformative journey.

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Welcome to the Future of Financial Planning: Take Control with the GAME Plan

Tired of handing over your hard-earned cash to financial 'experts' who seem more interested in their fees than your financial freedom? Us too. That’s why we’ve created the GAME Plan – a revolutionary framework for those who'd rather take control than delegate everything.

It's time to ditch the middlemen and embrace a new paradigm where you hold the reins. The GAME Plan (Goals, Actions, Means, Execution) puts you in the driver's seat of your financial destiny, ensuring better outcomes and more control over your money.

Ready to shake up the industry and take charge of your financial future? Click below to learn more about how the GAME Plan can transform your approach to money management.

The Game Plan
The Offer

Navigating Your Financial Maze, One Twist at a Time

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Transform Your Life and the World: The Impact Planning Service

Tired of just getting by? Our Impact Planning Service helps you align your talents with your values to make a real difference. We pinpoint what you're good at, what you love, what the world needs, and what pays the bills – transforming lives, including yours.

We combine financial prosperity with whole-person well-being – mind, body, heart, and spirit. Purposeful living isn't just a buzzword; it's about making goals that reflect the change you want to see, including aligning with the Sustainable Development Goals.

Join us to use your unique gifts, collaborate with like-minded folks, and tackle global challenges. Create wealth and fulfillment for yourself while leaving a legacy that matters.

Inspired by Margaret Mead’s words, "Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it's the only thing that ever has," we invite you to discover your true self and leave a lasting impact. Life’s not just about your achievements; it's about the difference you make for others. What were you born to achieve? What's your lasting legacy?

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The Whole Market Cash Management Service

Because letting your cash languish in low-interest accounts is so last decade. My service ensures every penny you have is protected under the Financial Services Compensation Scheme (FSCS) while also squeezing out every drop of growth possible. I'll help you find the best interest rates and the highest FSCS protection with deposit accounts from across the UK market. Optimise your cash reserves and watch your money do more for you.

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Lifetime Cashflow Planning Service:  

Forget crystal balls – let’s map out your financial future with personalised online video consultations. I dive into your current financial mess to forecast your lifetime cash flow and whip up strategies for savings, investments, and income that actually match your goals. Planning for retirement? Eyeing a big purchase? Trying to optimise your income streams? My bespoke guidance puts you in the driver's seat of your financial destiny.

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Financial Life Planning

Comprehensive Financial Planning for Your Life's Goals

Forget just crunching numbers – I get to the heart of your life's ambitions. By syncing your financial strategies with your personal goals, I create a comprehensive plan tailored just for you. My advanced analysis and visualisation tools give you clear insights into your financial future.

Whole Market Cash Management Service:

Why settle for peanuts? Optimise your cash reserves with full FSCS protection while maximising growth opportunities. With Deposit Sense, I offer bespoke analysis to make your cash work harder, aligning with your goals without default risk. This strategic system shows how careful planning and risk management can lead to serious financial gains.

Precise Lifetime Cash Flow Forecasting:

No more guesswork. Using Voyant's sophisticated analytics, I provide realistic and actionable financial forecasts. These insights help you navigate life's twists and turns with confidence, ensuring you're prepared for every phase of your financial journey.

Non-Intermediating Financial Guidance:

Sick of sales pitches? My advice is product-free, focusing solely on your best interests. I offer clear, unbiased, and generic advice to empower you. I provide the strategic framework for your financial plan, leaving the implementation of savings and investment strategies to you or your chosen financial adviser.

Empowerment Through Objective Advice:

As your impartial financial planning partner, my main commitment is your financial well-being and personal goals. My advice is generic, strategic, and conflict-free, designed to serve your best interests. With my support, you gain confidence from objective expertise and a supportive partnership, guiding you toward financial clarity and independence.

My approach underscores my dedication to providing expert, unbiased financial planning, ensuring you have the information and strategies needed to make informed decisions about your savings and investment solutions.

Why Me

Why Work With a Financial Life Coach?

  • Proven Expertise: With over forty years of experience, I bring a wealth of knowledge and innovation to the table. Basically, I’ve seen it all and I know what works.

  • Personalised Approach: No cookie-cutter plans here. I get that your financial journey is as unique as you are. I take the time to understand your specific situation and craft a plan tailored just for you.

  • Empowerment at its Core: My mission? To arm you with the knowledge and tools you need to take charge of your financial destiny, boosting your independence and confidence. Let's make you the master of your own financial universe.

Emma Perry

"All I can tell you is it changed my life and now I am living a dream life that I never thought was possible."

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Steve Conley

Financial Life Coach

9 Franklin Way



PE23 5GG

Phone No.

07850 102070

Thanks for submitting! Please allow up to two working days for my response. Opening Hours: Monday to Friday, 9 am to 5 pm, in the UK, except for Bank Holidays.

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